about us Pmweb

We use strategic data and services to bring your brand closer to the consumers.

    • Birth of Pmweb
    • Passion for the digital
    • Pmweb CRM release
    • Focus on Hospitality
    • First office in São Paulo
    • Creation the Virtuous Cycle of Direct Electronic Distribution
    • Two Adrian Awards in the Digital Marketing category - NY
    • Hit the Road 1 in Orlando and Las Vegas
    • Hit the Road 2 in New York and Austin
    • LookBook with the World's Biggest Email Marketing
    • Four Adrian Awards in the Digital Marketing category - NY
    • Responsys acquires stake in Pmweb
    • New business unit focused on e-commerce
    • Hit the Road 3 in San Francisco
    • Six Adrian Awards in the Digital Marketing, Public Relation and Social Media categories - NY
    • Oracle buys Responsys
    • Hit the Road 4 in San Francisco
    • Seven Adrian Awards in the Digital Marketing category (e-mail, ux, web, mobile) - NY
    • Hit the Road 5 in San Francisco
    • A Markie Award in the Customer Centricity category - Las Vegas
    • Seven Adrian Awards in the Digital Marketing categories (e-mail, ux, web, mobile) - NY
    • Great Place to Work Brazil
    • Great Place to Work Rio Grande do Sul
    • Hit the Road 6 in Las Vegas
    • Let's Book release
    • Pmweb buys Intuitive Intelligence
    • A Markie Award in the Content is King category - Las Vegas
    • Nine Adrian Awards in the Digital Marketing category (e-mail, ux, web, mobile) - NY
    • Great Place to Work Rio Grande do Sul
    • Hit the Road 7 in Las Vegas
    • 2017 Wunderman buys Pmweb
    • Hit the Road 8 in Las Vegas
    • Two Markie Awards in the Best Overall Customer Experience and Best Use of Data categories - Las Vegas

Clients

Our services

Multiple teams strategically working together for one goal:

Helping your company achieve the best results.

Strategic Services

We work so that the communication experience with each individual can be unique and life-cycle adequate. The right message to the right customer. At the right time on the right channel.

Data Services

We collect, process and activate millions of data from physical stores, e-commerces, navigation and loyalty data and, through technology, we make mass communication highly personalized and automatized.

Campaign Services

Selling campaigns in the hands of those who understand. Orchestration of relationship rules, code dynamization, advanced filters and platform operation.

Deliverability

From warm-up strategy to daily monitoring, we work to get your messages in the inbox. Workshops, monitoring, alerts, strategies and targeted reports are just the beginning of what we offer to maximize your deliverability.

Onboarding

Account setup, deliverability, training, and deployment: everything you need to get started.

Creative Services

Creative, dynamic and result oriented design. An internationally acknowledged team that will design your online presence according to the best practices of the market.

CRO - Conversion Rate Optimization

We use data to optimize conversion. Intelligence in usability analysis, web analytics and A/B tests made to maximize the conversion and sales of your e-commerce.

Branded Content

Talk to your customers, share information and attract new consumers.

SEO

Your brand being seen when and where the customer wants. Strategies that enhance relevance and improve positioning for organic results.

Media

Qualified traffic that generates sales and gives the relationship a kickstart. Strategic use of ads activating the first layer of the conversion funnel.

User Experience Analysis

A complete view of the customer journey on your website to guide you through the conversion funnel.

Programmatic

Better data-based media buying decisions in real time.

Pmweb Labs

A set of tech solutions specially developed to make your marketing strategy more powerful and assertive.

  • Solutions for Hospitality

  • Let's Book

    Invest in direct bookings, invest in your brand

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    Hospitality

    Let's Book

    A quick, smart and intuitive booking engine is the key to achieving more direct bookings. Invest in a booking system focused on conversion and keep customers connected with your brand, obtaining not only revenue but also profit.

    • The booking system that talks to the guest
    • 100% focused on conversion
    • Calendar with lowest rates and availability
    • Unlogged bookings
    • Payment by credit card and in installments
    • Automatized Revenue Management
    Know more about Let's Book
  • Pmweb CRM

    All customer data at your disposal to reconquer them every day.

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    Hospitality

    Pmweb CRM

    Pmweb CRM was developed to manage the brand's relationship with the traveler. By integrating the platform with the major PMSs on the market, you can automate campaigns, collect and gather customer data, know their hosting preferences, and keep them engaged with the brand.

    Always be present in the guest's inbox with relevant and personalized messages and follow the results in real time:

    • Booking abandonment
    • Pre-check-in and post-check-out
    • Preferences survey
    • Interest by destination
    • Individual rates
    I want it
  • Pmweb Sales Manager

    The ideal environment for the sales team to get organized and sell more and better.

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    Hospitality

    Pmweb Sales Manager

    A technology developed to facilitate and organize the processes of the hotels' account manager teams, providing a strategic view of the client and travel agent portfolios. Among the features of Pmweb Sales Manager are:

    • Precise and customizable filters and reports
    • Corporate travel expense management
    • Currency for multinational hotel chains
    • List of goals with the possibility of file uploads
    • Visual simplified calendar of appointments
    I want it
  • Solutions for Data Driven Marketing

  • Pmweb Rockin' Tags

    Capture, understand and use the track marks that the users leave on the web.

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    Data Driven Marketing

    Pmweb Rockin' Tags

    In the context of an omnichannel company, there are many sources of data: site, mobile, CRM, ERP, physical stores and more. Pmweb Rockin' Tags can be in all these channels, collecting every track left by users while respecting their privacy.

    Rockin' Tags allow you to know even more about the journey of your customers and leads, since they register activity/website visits, average ticket, last purchase, most frequent categories and others, enriching the user profile.

    Some campaigns and possible actions through the use of data coming from Rockin' Tags:

    • Navigation
    • Cart abandonment
    • On-site customization
    • Price lowered
    • Bestsellers
    • Most wanted
    • Search Site
    • Blast Customization
    I want it
  • Performance Dashboard

    Key information about your cross-channel campaigns in one place.

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    Data Driven Marketing

    Performance Dashboard

    All the metrics that make sense to your business in one place. Extract performance, delivery, and revenue reports intuitively to understand what's effective (or not) in your lifecycle cross-channel marketing campaigns.

    With flexible reports, the platform allows the creation of several filters, which can be exported in .CSV and .XLS format and customized by date and period. In addition, it has specific reports for push notifications and SMS performance. And more:

    • Access it from anywhere and anytime through a secure, responsive, mobile-ready and 100% cloud interface
    • Integrated with Google Analytics, it brings revenue and behavior data into the site aligned with email results
    • Automatic daily data update
    • Multiuser system with no account limit, with control of permissions and the possibility of restricting data visualization
    • Track the performance of your campaigns according to the device used by customers
    • Available in English, Portuguese, and Spanish
    I want it
  • Data Dashboard

    Monitor integration and real-time data integration jobs in a single view.

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    Data Driven Marketing

    Data Dashboard

    The Data Dashboard was developed by Pmweb to provide easy access to data integration jobs, showing a successful execution of tasks and errors in real time. If there are any data integration problems, they are easily identified because of the environment’s execution status filters.

    You can filter each running job in a single place without having to switch accounts if your company has more than one. In addition, it provides detailed statistics on success rates by job type as well as a graphical representation of tasks by a specified period.

    I want it
  • API Queueing & Priorization

    Execute your main cross-channel campaigns using data collected in real time.

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    Data Driven Marketing

    API Queueing & Priorization

    Since not all messages are the same, you can prioritize what must be delivered first by using your own business rules. For example, with our Queueing & Prioritization API, transactional messages can be delivered before the promotional ones without changing a single line in your code. In addition to these, other time-sensitive actions can be performed IRT, as in the case of cart abandonment and navigation behavior.

    The Queueing & Prioritization API offers other features such as:

    • Flexible data formats. No matter how your data are. We offer native support for JSON and XML formats as well as custom extensions to meet your needs.
    • Real-time monitoring. Track all data that passed our systems in real-time charts. Compare traffic over days, monitor the number of sent and received calls as well as navigation funnel, if used for this purpose.
    I want it
  • Pmweb Context

    No matter where your data is, we gather and contextualize it to help you make the best business decisions.

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    Data Driven Marketing

    Pmweb Context

    Pmweb Context is designed to guide marketing strategies crossing physical stores and e-commerce sales with all digital campaigns to help brands understand the effectiveness and role of each media in their global revenue.

    The premises of Pmweb Context are:

    • Acquisition: increase audience
    • Activation: generate interest
    • Conversion: boost revenue
    • Loyalty: stimulate repurchase
    • Retention: avoid evasion
    I want it
  • Pmweb Connect

    You define, we connect.

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    Data Driven Marketing

    Pmweb Connect

    Our data integration capabilities span the most varied systems, modeling and platforms

Contact us

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